Per reports, Tennessee informed season-ticket holders by email on Tuesday morning that it is increasing prices for basketball tickets by 6 percent in non-premium seating ahead of the 2025-26 season. The increase in price will be in addition to the 10 percent talent feel the Vols announced in the fall.
Wilson told the Knoxville News Sentinel that he expects Tennessee to generate $7 million in gross annual revenue from the increase in ticket costs, and that paired with the talent fee, it would put UT in the top-third of the SEC in annual basketball revenue.
What they are chalking up to the cost of doing NIL business nowadays.
Wilson told the Knoxville News Sentinel that he expects Tennessee to generate $7 million in gross annual revenue from the increase in ticket costs, and that paired with the talent fee, it would put UT in the top-third of the SEC in annual basketball revenue.
What they are chalking up to the cost of doing NIL business nowadays.
